Established in 1961 as a 'private label' company manufacturing watches for private clients. In 1989 the company purchases casing factory in Saignelégier; constant modernizing and extending of the assembly facility make the plant one of the most modern facilities in this industry today. Currently Maurice Lacroix is represented in over 4,000 selected specialist shops in 45 countries round the globe. Around 150,000 top-quality timepieces leave the Saignelégier facility each year.

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